Home / LinkedIn creators / James Clear
Writer at JamesClear.com
We read 470 of their posts. Here is what they actually do.
Average likes per post, by month.
That puts them in the 66th percentile of the 1,374 creators we track in the 100K to 1M follower band. Reach is not the same as resonance, and this is the ratio that separates them.
The opening line of their best-performing posts. This is what stops the scroll.
What they post about, with a line from a real post as evidence.
Analogies classifying life choices as hats, haircuts, or tattoos (Top 1 post).
Bullet-point lists detailing specific, high-return daily routines (Top 3 & 4 posts).
Contrasting temporary results against sustainable daily lifestyles and processes (Top 2 & 10 posts).
The repeatable moves that show up across their best posts.
Patterns that separate their top posts from the rest.
Every post, grouped by day of week.
Best day is Thursday at 1.6K average likes. Wednesday is their weakest at 915.
Text, image, video or carousel, ranked by what actually lands for them.
| Format | Posts | Avg likes | |
|---|---|---|---|
| Text only | 347 | 1.6K | |
| Image | 123 | 574 |
How their posts are built, measured across every post we analysed.
Moves you can apply to your own posts this week.
Ranked by likes, across everything we analysed.
I think about decisions in three ways: hats, haircuts, and tattoos. Most decisions are like hats. Try one and if you don’t like it, put it back and try another. The cost of a mistake is low, so move quickly and try a bunch of hats. Some decisions are like haircuts.
Work is endless. Exercise is endless. Parenting is endless. Same with marriage, writing, investing, creating, and more. You get to choose the parts of your life, but many of the important things in life cannot be "finished." Do not approach an endless game with a finite mindset.
Habits that have a high rate of return in life: - sleeping 8+ hours each day - lifting weights 3x week - going for a walk each day - saving at least 10 percent of your income - reading every day - drinking more water and less of everything else
Whatever you're doing, do it well. If you're writing a thank you note, take an extra minute to mention something beyond the typical thank you. If you're exercising, do each set as well as you can.
Strangely, life gets harder when you try to make it easy. - Exercising might be hard, but never moving makes life harder. - Mastering your craft is hard, but having no skills is harder. - Uncomfortable conversations are hard, but avoiding every conflict is harder. Easy has a cost.
Comparable follower counts, analysed the same way.
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Built from public LinkedIn posts, last refreshed 2026-09-26. Follower counts and engagement change over time. James Clear is not affiliated with 2pr.io. Request removal.