The complete list

Every feature it takes to grow on LinkedIn.
In one place, for less than dinner.

All 204, grouped by area. Titles in bold so you can skim, full detail right underneath every one.

Team & ghostwriting

26Run one profile or forty, each in its own voice.

Multi-profile workspace

Unlimited LinkedIn profiles
Add as many personal profiles and company pages as you manage. Pricing is per profile, not per person.
Personal profiles and company pages
Both types are first-class. Company pages get their own publishing route and their own analytics.
Profile switcher in the top nav
Move between clients without logging out or opening a second browser profile.
Per-profile voice
Each profile has its own voice brief learned from that account's own posts. No bleed between clients.
Per-profile brand documents
Upload each client's positioning docs, tone guide, or one-pager and the AI writes from them.
Per-profile custom instructions
Separate rule sets per client: banned phrases, signature openers, emoji policy, closing style.
Per-profile language
One client posts in German, the next in Portuguese. Set it once per profile.
Per-profile idea feed
Inspiration, topics, and saved creators are scoped to the profile you are working on.
Per-profile analytics
Dashboards and caches are isolated per profile, so a multi-seat workspace never shows the wrong numbers.
"Post as" selector
Pick the destination account at the top of the editor before you generate, so a client post never lands on your own feed.
Wrong-account detection
If the connected LinkedIn account does not match the profile you are viewing, 2pr warns you instead of publishing.
Default profile picks the owner role first
Sign in and you land on the account you own, not a random client.
Delete a profile cleanly
Offboard a client and their drafts, schedule, and connection go with them.

Collaboration

Unlimited team members
No per-seat fee. Add every writer, editor, and account manager you have.
Owner and collaborator roles
Owners control billing and profile setup, collaborators do the work.
Shareable per-profile connect link
Send one link to a client. They connect their own LinkedIn on their side, and you never see a credential.
Invite by link
Add a teammate or a client from Settings, Profiles, then share the invite.
Deep-linked draft URLs
Paste a draft link into Slack or email and it opens the exact draft for review.
Shortlist column in the planner
Park approved-but-unscheduled posts where the whole team can see them.
Published notifications to every profile member
When a post goes live, everyone attached to that profile gets the email, once, not five times.
Bulk CSV scheduling
Load a month of approved copy for a client in one upload instead of twenty manual entries.

Client-safe by design

No password sharing, ever
The single biggest ban risk in ghostwriting is handing over credentials. 2pr never asks.
Official LinkedIn API
Publishing, commenting, and analytics all run through LinkedIn's own API, not a scraper.
No cookies, no browser extension
Nothing to install in the client's browser and no session token to steal.
Verifiable connection
Clients can see 2pr listed on their LinkedIn permitted-services page and revoke it themselves at any time.
No DM automation
We deliberately do not ship the automation that gets accounts restricted.

Ideation

35Seven sources, a 2M post benchmark, and an interviewer.

Inspiration feed

LinkedIn trending
Posts climbing right now in your niche, so you can see the angle before it cools off.
Reddit
Threads your audience is actually arguing about, turned into topic cards.
X, via Grok
Trending X conversations land in the same feed as everything else.
Hacker News
Front-page items surfaced as topics for anyone writing to a technical audience.
GitHub Trending
Daily trending repos for builders writing about open source.
Substack
Long-form newsletter chatter, condensed into post-sized angles.
Your own past comments
Recent comments you left on other people's posts become full post ideas. Your best thinking is usually already written.
Engagement signal on every topic card
Each card shows how its source post performed, so you can pick proven angles instead of guessing.
One click from topic to draft
Pick a card and the draft generates against your voice immediately.
Source toggles
Turn any source on or off per profile so a finance client never gets GitHub topics.

Viral posts library

2M+ high-performing LinkedIn posts
A searchable, enriched benchmark of what has actually worked on the platform.
Refreshed every 1 to 3 days
The library keeps up with the algorithm instead of aging into a museum.
Full-text search
Search by topic, phrase, or hook to find the reference for the post you are about to write.
Language filter, 16+ languages
Research across languages, or default the filter to your own.
Date-range and performance filters
Narrow to the last week or to only the top performers.
Political creators excluded
The library is filtered so your inspiration feed does not turn into a politics feed.
Save a post
Keep references in a swipe file you can come back to.
Dismiss a post
Tell the feed what you never want to see again.

Saved creators

Track specific creators
Follow the people in your space whose posts are worth studying.
Creator lists
Group creators by client, niche, or format and search across a whole list at once.
Per-creator insights briefs
Generate a brief on what is working for one creator: their angles, formats, and openers.
Briefs persist
The last brief is saved per creator, so you reopen it instead of regenerating it.
Refresh on demand
Pull a creator's latest posts the moment you need them.
Ranked creator search
Find the right person fast, with the most relevant creators first.
Follower context
See audience size next to the numbers, so a 10k-follower post is not judged like a 500k one.
Per-profile scope and per-creator filter
Each client gets their own tracked list, filterable from the sidebar.

Pull ideas out of your own head

AI interview
Tailored questions based on your profile, audience, and industry, designed to get a real story out of you.
Voice recording
Talk through the answer instead of typing it.
In-flight audio is saved
Hitting Finish captures whatever you were mid-way through recording.
Reddit-powered interview themes
The interviewer suggests themes drawn from live discussion, or you set your own.
Paste any article
Drop a URL and get a LinkedIn post that keeps your perspective, not a summary.
Paste a YouTube video or podcast
Long-form content becomes a post without you rewatching it.
Paste a LinkedIn or Reddit post URL
Use someone else's post as a starting point and write your own take on it.
Paywall and Cloudflare fallback
Pages that block a normal fetch route through a secondary scraper instead of failing.
Website import at onboarding
Paste your site URL and the AI learns your voice before you write your first post.

Drafting & visuals

56Three drafts in your voice, then a coach, then the artwork.

Writing

Three versions side by side
Every generation, every time. Pick the one that sounds like you.
Voice learned from your posts
2pr reads your existing LinkedIn history and writes from it automatically.
Editable voice brief
Read what the AI thinks your voice is, and correct it directly.
Brand documents as a prompt source
Upload PDFs and docs in Preferences. The AI uses them as brand and voice context.
Custom instructions
Write your own standing rules for the AI: tone, phrases to avoid, signature openers and closers.
Multiple instruction sets active at once
Stack a tone rule and a format rule instead of choosing between them.
Prompt manager table
Duplicate, edit, and activate every custom prompt from one table in Preferences.
Tone-aware override
Ironic and deliberately short posts keep their style instead of being politely corrected into mush.
"Use as-is"
Skip the AI rewrite entirely and keep exactly what you typed.
Free AI edits on the chosen draft
Rewrites and tweaks on the version you picked do not count against generation.
Streaming generation
Text appears as it is written, so you can start reading before it finishes.
Writes in 16+ languages
Set the language per profile and the AI stays in it, including hooks and alternates.

Draft Coach

Line-by-line review
The coach reads your post and flags what will cost you reach, with a one-click fix on each item.
Hook scoring
The first two lines decide the post. The coach scores them and tells you why.
Structure and CTA feedback
Flags a buried point, a missing ask, or a closer that goes nowhere.
Click-to-apply suggestions
Hook feedback is actionable. Click it and it is in the draft.
Alt hook generator
Generate alternative openers for the post you already wrote, in the post's own language.
Fact checking with sources
Factual claims are verified against live search with source attribution, so you do not publish a wrong number.
3,000 character warning
Warns at LinkedIn's real post limit, before the truncation happens in public.

The editor

AI editor and manual editor in one place
Rewrite with a prompt or fix the comma yourself, without switching tools.
Rich text formatting
Bold and italic that survive the paste into LinkedIn.
Special character picker
Arrows, bullets, and dividers without hunting through a character map.
Live LinkedIn preview
See the post rendered the way the feed will render it, including the "see more" cut.
URLs and hashtags render blue
Editor, comment box, and preview all show links the way LinkedIn will.
Tag people from typeahead
Start typing a name and tag the person directly from the composer.
Tag by pasting a profile URL
Paste a LinkedIn URL or slug and it resolves into a real @mention.
Tag organizations
Mention companies, including multi-word names, and have them resolve properly.
Local draft history
Step back through earlier states of the draft in a popover.
Version selector
Switch between the three generated variants at any time without losing edits.
First comment
Write the first comment alongside the post so links live where they belong.
Copy text and Share Now
One click to copy clean text, or publish straight from the editor with a double-post guard.
Delete from the draft row
Clear dead drafts without opening them.

Carousels

Native carousel generator
Turn a post or a URL into a slide deck without a Canva tab.
LinkedIn-tuned templates
Layouts built for the LinkedIn document viewer, not generic social templates.
AI-driven visual settings
The AI picks colors, fonts, alignment, and backgrounds so you get something usable on the first try.
25+ Google Fonts
Change the typeface without leaving the editor.
Palette selector and color overrides
Match a client brand exactly, and the custom colors persist.
Custom slide editor
Edit any slide by hand when the generated version is close but not right.
Headshot toggle
Put your face on the deck, or do not.
Autosave
Carousels save as you work, for anyone signed in.
Carousel library
Save, reload, and manage past decks instead of rebuilding them.
PDF preview in the editor
See the LinkedIn-style PDF preview inside the draft, before you publish.
Attach to a draft in one click
Open the carousel as a modal and attach it to any post.
Carousel picker with real previews
Choose from actual thumbnails and date labels, not filenames.
Upload your own PDF, up to 100MB
Bring a deck built somewhere else and publish it as a native LinkedIn carousel.

Images and video

Native image generation
Generate artwork inside the editor, attached to the draft, in one step.
Ideogram built in
The model to reach for when the image needs legible text in it.
ChatGPT Image built in
A second generator for when the first one misses the brief.
Google Nano Banana Pro built in
A third option, so you are not stuck with one model's house style.
No LinkedIn content-credentials badge
Generated images have C2PA metadata stripped, so they post without the AI badge on your post.
Stock image search
Search and attach a real photo without leaving the editor.
Multi-image posts
Attach several images natively and preview the gallery before publishing.
Native video upload
MP4 and MOV upload straight to LinkedIn, with inline preview in editor and planner.
Paste an image directly
Copy from anywhere and paste into the draft.
Automatic compression
Attached images are compressed so uploads do not fail on size.
Mixed-media safety guard
Combinations LinkedIn cannot render are blocked or collapsed, so no stray image leaks into a published post.

Scheduling

22A week of content planned in fifteen minutes.

Planning surfaces

Calendar view
See the whole month, per profile, at a glance.
Drag and drop
Move a post to a different day by dragging it.
Kanban planner board
A board view for organizing what is coming, before it has a date.
Shortlist
A holding column for approved posts that are ready but not yet scheduled.
Status colors
Draft, scheduled, published, and failed are visually distinct at a glance.
Target profile on every card
Each scheduled post shows which LinkedIn account it is going to.

Editing in place

Edit copy from the calendar
Click a scheduled post and change the text without reopening the editor.
Swap the image from the calendar
Replace the visual on a queued post in place.
Reschedule
Change the date and time on anything that has not gone out yet.
Delete a scheduled post
Pull it from the queue in one click.
Date picker closes on selection
Small thing. It is the difference between fifteen minutes and twenty.

Publishing

Publish now
Skip the queue and go live from the editor.
Schedule to a company page
Queue posts for an org page as easily as a personal one.
Automatic first comment
The first comment posts itself the moment the post goes live, which is where links belong.
Optimal posting time
Suggested slots based on when your audience actually engages, not a generic best-time chart.
Timezone-aware scheduling
Times are in your timezone, and stay right when a client is in another one.
Bulk CSV upload
Schedule a month of posts in one file, on Team plans.
Failure reason and reconnect CTA
If LinkedIn rejects a post, the card tells you why and gives you the button to fix it.
Double-share guard
Rapid clicks cannot fire the same post twice.
Published email notification
Confirmation when a post goes out, to everyone on the profile, once.
One-click LinkedIn reconnect
Reauthorize from the sidebar when a token expires, without hunting through settings.
X publishing and scheduling
Connect X and publish or schedule there too, from the agent side of 2pr.

Engage

15Every comment, answered in your voice, without opening LinkedIn.

The inbox

One feed for every comment
All comments and reactions across every post you have published, in one place.
Long-tail commenters surfaced
Catches the people LinkedIn's own notifications quietly stop showing you.
Replies to your own comments
Threads where someone answered you are surfaced too, not just top-level comments.
Threads resurface on new replies
When the other person replies last, the thread comes back to the top.
Auto-syncs your posts
The inbox populates itself, so it is never empty when you open it.
Fast reopen
Coming back to the inbox is instant, not a reload.
Dismiss
Clear the ones that do not need an answer.

Replying

Three AI replies per comment
Drafted in your voice, learned from your past posts and past replies.
Keyboard-first
Tab to cycle options, Cmd+. to regenerate, Enter to send. The whole inbox without a mouse.
Edit before sending
Every suggestion is a starting point, not a send button.
Native LinkedIn reactions
Like, celebrate, and the rest, applied through the official API.
Correct comment author tagging
Replies tag the right person, reliably.
Suggestions anchor to the latest message
The draft answers what was actually just said, not the top of the thread.
Image attachments in comments
Reply with a screenshot when words are not enough.
AI settings popover
Tune reply length and tone right in the inbox, per profile.

Analytics

22Impressions, funnel mix, best hours, and a coach that reads it for you.

The dashboard

Follower growth over time
The trend line, per profile, over the period you choose.
Per-post impressions
Real LinkedIn impression data on individual posts, the primary signal for what worked.
Reactions, comments, and reposts
The engagement side, alongside reach rather than instead of it.
Average-per-post strip
Typical performance sits right under the totals, so one viral post does not distort your read.
Top posts table
Your best performers ranked, with the numbers that made them best.
Period filters
Compare last week to last quarter without exporting anything.
Company page analytics
The full dashboard works for org pages, top posts included.
Background refresh on sign-in
Data is current the moment you open it, not after a manual sync.

Analysis

Posting-times heatmap
Engagement by day of week and two-hour slot, from your audience, not an industry average.
TOFU / MOFU / BOFU classification
Every post auto-labelled by funnel stage: awareness, engagement, or lead generation.
Funnel mix chart
See that you have written nine awareness posts and no lead posts this month, and rebalance.
"What's working for you"
Patterns pulled from your own top posts: the angles, formats, and topics landing right now.
Impression-first coaching
Performance analysis leans on reach as the primary signal instead of vanity likes.
Lagging-data handling
Coaching does not report "0 impressions" while LinkedIn is still catching up on a fresh post.

Coaching and reporting

Daily coaching email
Follower deltas and an impressions baseline in your inbox, so you spot a winner while it is still hot.
Analytics into a post brief
The AI coach turns what performed into the brief for what to write next.
CSV export
Take the raw numbers into a spreadsheet or a client report.
Branded PDF export
A 2pr.io-branded PDF of the dashboard, ready to send to a client.
LinkedIn profile review
A scored audit of the profile itself: headline, about, banner, and the rest.
Stable, comparable scores
Re-running a review produces consistent results, so you can measure the improvement.
Shareable review link
Send the audit to a prospect or a client, and it replays for them.
LinkedIn Wrapped
Your year on LinkedIn as a shareable card.

MCP & agents

18Your whole LinkedIn stack, exposed to Claude as 42 tools.

Connection

2pr as an MCP server
A first-class Model Context Protocol server, not a webhook with a REST doc.
Works with Claude Desktop and Claude Code
Connect once and drive 2pr in conversation.
Works with Cursor and any MCP client
Nothing in the integration is Claude-specific.
One-click desktop extension
A packaged .mcpb install, so setup is not a JSON config exercise.
OAuth authorization flow
Standard OAuth, with the discovery endpoints MCP clients expect.
Personal access tokens
Mint tokens from Preferences for clients that want a static credential.
Multiple tokens, revocable
One per machine or per agent, killable individually.
One token covers every profile
A single credential reaches every LinkedIn profile in your workspace.
Same guardrails as the app
Agents publish through the same posting guardrails and URL safety checks you get in the UI.

What the agent can do

Research
Search the viral library, pull inspiration topics, list and add creators, fetch any LinkedIn profile, plus general web search and fetch.
Write
Create drafts, read them back, refine them, and attach media or images.
Control the voice
Read the persona, append a directive to it, or replace it wholesale, plus read and update preferences.
Publish and schedule
Publish immediately, schedule for later, list what is queued, update it, or delete it.
Handle media
Upload from a file or a URL, do a two-step prepare and commit for large assets, or generate an image.
Engage
Read the comment inbox, draft replies, post them, set reactions, and refresh the post list.
Read analytics
Profile stats, per-post stats, and your posting-times data, straight into the conversation.
Post to X
Connect X, publish, and schedule, from the same agent session.
Log a feature request
Tell us what is missing without leaving your agent.

The 42 tools, by name

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Also included

Full UI in 6 languages
English, German, Spanish, Portuguese, French, and Russian, across every surface including billing and support.
Free trial on every plan
Write, schedule, and publish before you pay. Cancel any time before it ends.
No lock-in
Cancel from your account and keep access to the end of the billing period.
Works without connecting LinkedIn
Generate and export content first. Connecting unlocks publishing, scheduling, and analytics.
Free LinkedIn headline generator
One of several free tools, no account required.
Free LinkedIn hook generator
Openers you can test before you write the post.
Free LinkedIn text formatter
Bold, italic, and list formatting that survives the paste.
Free carousel generator
Build a deck without an account.
Free profile analyzer
Score any LinkedIn profile, including one that is not yours.
Free LinkedIn video downloader
Pull a video off a post for reference or repurposing.