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Kyle Poyar

Kyle Poyar

Founder, Growth Unhinged | GTM & Monetization Newsletter

We read 280 of their posts. Here is what they actually do.

Business StrategyAuthoritativeAuthority hooksEntrepreneurs
linkedin.com/in/kyle-poyar ↗
93KFollowers
2.5Posts / week
359Avg likes
228Median likes
70Avg comments
6.3K likesBest post

Engagement over time

Average likes per post, by month.

3.9likes / 1K followers

That puts them in the 38th percentile of the 1,210 creators we track in the 50K to 100K follower band. Reach is not the same as resonance, and this is the ratio that separates them.

2025-04Average likes per month2026-10

Their hooks, word for word

The opening line of their best-performing posts. This is what stops the scroll.

Content pillars

What they post about, with a line from a real post as evidence.

  • AI and SaaS Monetization Strategy
    Breakdowns of shifting seat-based models to consumption, outcome-based, and hybrid AI pricing structures.
  • Modern GTM Roles and Playbooks
    Deconstructions of emerging job descriptions like GTM engineers and AI crash courses.
  • Solopreneurship and Creator Economics
    Transparent updates on newsletter ARR, tooling transitions, and leaving venture capital.

Signature moves and voice

The repeatable moves that show up across their best posts.

  • Frame tactical resource lists as structured university course syllabi or mini-MBAs.
  • Open with contrarian confessions admitting previous personal assumptions were wrong.
  • Hook with real SaaS tear-downs and visual UX cancellation flows.
Tone of voiceAnalytically sharp, enthusiastic, and approachable, combining operator expertise with candid vulnerability.

What works for them

Patterns that separate their top posts from the rest.

  • Personal career transitions and milestones drive their highest historical engagement peaks.
  • Macro pricing model breakdowns outperform tactical event promotions and tool walkthroughs.
  • Structured educational curricula generate consistently strong saves and comment discussions.

When they post

Every post, grouped by day of week.

Mon
532
Tue
246
Wed
342
Thu
345
Fri
336
Sat
320
Sun
469
Posts publishedAverage likes

Best day is Monday at 532 average likes. Tuesday is their weakest at 246.

What format works

Text, image, video or carousel, ranked by what actually lands for them.

FormatPostsAvg likes
Carousel5379
Image225369
Text only45327
Video5157

Format fingerprint

How their posts are built, measured across every post we analysed.

Median length2,107 chars
Line breaksHigh
Bullet pointsMedium
EmojiLow
HashtagsLow
Outbound linksLow
Reading levelGrade 3
Promo intensity1/10

Steal this

Moves you can apply to your own posts this week.

  • Package tactical how-to guides into 101-to-401 leveled mini-curriculums.
  • Deconstruct real competitor pricing and offboarding screens into teardown carousels or lists.
  • Share raw milestone metrics and business pivots openly to build authentic authority.

Best-performing posts

Ranked by likes, across everything we analysed.

1

It’s been 100 days since I left VC to become a full-time solopreneur. An update on how it's going: For context, I write a newsletter about startup growth and monetization called Growth Unhinged. I also work with tech companies 1:1 as an advisor and consultant.

6.3K likes442 comments2026-01-12View on LinkedIn ↗
2

We're moving away from charging for *access* to software and toward a model of charging for the *work delivered* by a combination of software and AI agents. Let’s dive into what’s happening and what it means for you ⤵️ 1.

3.4K likes244 comments2024-10-30View on LinkedIn ↗
3

ICYMI: Steal this move from Canva, it's brilliant. It turns out your cancellation flow doesn't have to be an afterthought. And you don't have to force your users to send a letter to Bermuda just to stop paying for your product.

3K likes114 comments2024-10-27View on LinkedIn ↗
4

This is the hottest GTM role not enough people are talking about. It's not an AE, SDR, demand gen person or content marketer. It'll be a GTM/growth ops owner. Also called: GTM engineer, RevOps Engineer, GTM Ops Engineer, Growth Lead, Growth Strategist, Outbound Architect, or a million & one other…

1.6K likes249 comments2025-02-13View on LinkedIn ↗
5

I've never seen a pricing page like this & I'm a little obsessed 😍 monday.com includes quick 60 second videos explaining exactly why to buy its Standard & Pro plans.

1.6K likes179 comments2025-08-07View on LinkedIn ↗

Similar creators

Comparable follower counts, analysed the same way.

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Built from public LinkedIn posts, last refreshed 2026-10-31. Follower counts and engagement change over time. Kyle Poyar is not affiliated with 2pr.io.