Your title doesn't make you a leader. How you choose to treat your team does. The best leaders make people feel valued and seen. Appreciation is the greatest gift you can give your team - it costs nothing but means everything.
Home / LinkedIn creators / Dora Vanourek

Dora Vanourek
Executive Advisor for Senior Leaders Navigating a New Role | ex-IBM | ex-PwC | CPCC, Certified Transition Coach, ICF Credentialed Coach
We read 641 of their posts. Here is what they actually do.
Engagement over time
Average likes per post, by month.
That puts them in the 78th percentile of the 1,360 creators we track in the 100K to 1M follower band. Reach is not the same as resonance, and this is the ratio that separates them.
Their hooks, word for word
The opening line of their best-performing posts. This is what stops the scroll.
- Your title doesn't make you a leader.23K likes
- Your title doesn't make you a leader.18K likes
- Your title doesn't make you a leader.17K likes
- Your title doesn't make you a leader.16K likes
- People often learn this too late:15K likes
- Your title doesn't make you a leader.15K likes
Content pillars
What they post about, with a line from a real post as evidence.
- People-first leadership
Observed in TOP 1 through TOP 5 focusing on empathetic management practices.
- Workplace well-being & boundaries
Seen in TOP 6 and TOP 8 emphasizing home life over corporate replacement.
- Toxic work cultures vs thriving environments
Detailed in TOP 9 addressing confidence erosion in unhealthy work dynamics.
Signature moves and voice
The repeatable moves that show up across their best posts.
- Open with the formula: 'Your title doesn't make you a leader.'
- Structure action steps using checkmarks (✅) and crosses (❌) with sub-bullets.
- Close posts with standardized repost prompts and clear follow calls to action.
What works for them
Patterns that separate their top posts from the rest.
- Contrasting 'what to do' against 'what to avoid' drives top engagement.
- Reiterating proven core hook variations regularly yields massive viral performance.
- Framing work-life balance around personal identity drives deep emotional connection and sharing.
When they post
Every post, grouped by day of week.
Best day is Sunday at 3.7K average likes. Monday is their weakest at 2.3K.
What format works
Text, image, video or carousel, ranked by what actually lands for them.
| Format | Posts | Avg likes | |
|---|---|---|---|
| Text only | 37 | 3.2K | |
| Image | 449 | 3.1K | |
| Carousel | 135 | 1.9K | |
| Video | 20 | 213 |
Format fingerprint
How their posts are built, measured across every post we analysed.
Steal this
Moves you can apply to your own posts this week.
- Use a two-line paradoxical opening that contrasts job status with true behavior.
- Split leadership advice into distinct positive and negative behavior lists with sub-bullets.
- Add consistent branded CTA footers prompting both reposts and profile follows.
Best-performing posts
Ranked by likes, across everything we analysed.
Your title doesn't make you a leader. How you choose to treat your employees does. Loyal employees are your greatest asset—lose their trust, and you've lost your foundation. What to avoid as a leader: ❌ Taking people for granted: ↳ Not feeling valued is a top reason people disengage and leave.
Your title doesn't make you a leader. How you choose to treat your people does. To build a thriving team, kindness must be at the core of your leadership. Here's how to lead with genuine kindness: 1.
Your title doesn't make you a leader. How you choose to treat your employees does. Your actions will shape a supportive culture where high performance doesn't equal burnout. What to do as a leader: ✅ Be a role model for taking time off: ↳ Lead by example.
People often learn this too late: At work, you're replaceable. At home, you're everything. In the rush to succeed, we lose sight of what we're sacrificing. We say we're doing it for our families. Then one day, you look up and realize: Your work got the best of you.
Similar creators
Comparable follower counts, analysed the same way.
Stop paying $3,000 for what 2pr does in 1 minute.
free trial, no limits on requests — start growing on LinkedIn today.
Built from public LinkedIn posts, last refreshed 2026-10-24. Follower counts and engagement change over time. Dora Vanourek is not affiliated with 2pr.io.