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I recently had a call with a badass President of Events, and I keep replaying what she said about her events, her team, and leadership. We were talking about her team. How they show up. How decisions actually get made when things go sideways.
Home / LinkedIn creators / Dahlia El Gazzar
Dahlia El Gazzar
Chief Ruckusmaker @DAHLIA+ Agency | I don’t do vanilla. I make eventprofs unf*ckwithable + events people can’t unfeel | PCMA 2026 Visionary Award | Event tech & AI evangelist betting on human superpowers over any tool 🧿
We read 341 of their posts. Here is what they actually do.
linkedin.com/in/queenofevents ↗37KFollowers
3.5Posts / week
46Avg likes
32Median likes
13Avg comments
566 likesBest post
Engagement over time
Average likes per post, by month.
1.3likes / 1K followers
That puts them in the 3th percentile of the 2,189 creators we track in the 10K to 50K follower band. Reach is not the same as resonance, and this is the ratio that separates them.
2025-05Average likes per month2026-10
Their hooks, word for word
The opening line of their best-performing posts. This is what stops the scroll.
- I recently had a call with a badass President of Events, and I keep replaying what she said about her events, her team, and leadership. ↗329 likes
- There will be a lot of posts soon from people sharing how much they achieved in 2024. ↗298 likes
- I welcomed 1000+ loved ones into our family last Thursday. ↗274 likes
- Not going to lie. This weekend was a rough one on me. With it being a holiday weekend and all, I realized that not all stays or feels the same as it did. ↗242 likes
- To the #eventprofs who feels like they’re not doing enough... ↗217 likes
- 14 years of @dahlia agency DAHLIA+Agency. ↗190 likes
Content pillars
What they post about, with a line from a real post as evidence.
- Event Leadership & Crisis Stories
Story about an intern flipping keynote format drove 329 likes and 34 comments.
- Vulnerable Industry Reflections & Burnout
Posts validating slow years and lonely weekends achieved 298 and 242 likes.
- Community Celebration & Event Tech Culture
Tributes to industry peers and agency milestones drew 274 and 190 likes.
Signature moves and voice
The repeatable moves that show up across their best posts.
- Open with industry-specific empathetic permission statements.
- Use single-sentence narrative story pacing with double spacing.
- Sign off with an evil eye emoji 🧿 as a personal trademark.
Tone of voiceWarm, deeply empathetic, highly conversational, and fiercely supportive of event industry peers.
What works for them
Patterns that separate their top posts from the rest.
- Vulnerable counter-narratives to typical hustle culture generate massive peer validation.
- Behind-the-scenes event leadership narratives with specific crisis resolutions outperform tactical promotional posts.
- Personal industry tributes acknowledging emotional support networks trigger high comment engagement.
When they post
Every post, grouped by day of week.
Mon
49
Tue
45
Wed
48
Thu
56
Fri
49
Sat
30
Sun
38
Posts publishedAverage likes
Best day is Thursday at 56 average likes. Saturday is their weakest at 30.
What format works
Text, image, video or carousel, ranked by what actually lands for them.
| Format | Posts | Avg likes | |
|---|---|---|---|
| Image | 123 | 73 | |
| Video | 79 | 42 | |
| Text only | 139 | 25 |
Steal this
Moves you can apply to your own posts this week.
- Validate quiet periods instead of only celebrating loud professional achievements.
- Tell detailed crisis stories featuring unexpected solutions from junior team members.
- Frame tradeshow guides around human energy management rather than just schedules.
Best-performing posts
Ranked by likes, across everything we analysed.
2
There will be a lot of posts soon from people sharing how much they achieved in 2024. But in case someone needs to hear this... It’s okay if the only thing you did this year was just get through it. 🧿
3
I welcomed 1000+ loved ones into our family last Thursday. And it was magical. The PCMA Visionary Awards were so much more to me than the designation of Digital Event Strategist award winner. The way that Lilly V.
4
Not going to lie. This weekend was a rough one on me. With it being a holiday weekend and all, I realized that not all stays or feels the same as it did. The kids had their own plans. And I was left alone. Well, with 3 furbabies staring at me the whole time.
5
To the #eventprofs who feels like they’re not doing enough... You’re watching the flood of IMEX posts. The selfies. The hugs. The sparkly booths. The group fun. And you’re feeling it—that twist in your gut.
Similar creators
Comparable follower counts, analysed the same way.
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Built from public LinkedIn posts, last refreshed 2026-11-07. Follower counts and engagement change over time. Dahlia El Gazzar is not affiliated with 2pr.io.